Finedge Landing page Design

Concept landing page designed to drive waitlist sign-ups for the Finedge mobile app pre-launch

About the project

โ€œFinEdge is a fintech startup helping young professionals save smarter and reach their goals. Theyโ€™re preparing to launch a new mobile app and need a landing page that showcases the product and drives early sign-ups.โ€

Industry
Finance (fintech)
Date
Sept, 2nd 2025
Project type
Landing page Design
Duration
6 Days

Problem statement

FinEdge lacked a clear way to communicate its value to young professionals and needed a landing page that could earn trust quickly and convert interest into early sign-ups.โ€

My approach

My approach focused on understanding what young professionals need, then shaping a clean, trustworthy layout around it. I moved from quick wireframes to polished visuals, prioritizing clarity, strong messaging, and a smooth path to sign-up.โ€

Typography and colors

Roboto

Roboto

Roboto

Regular

Medium

Poppins

Poppins

Poppins

Semi-Bold

Bold

1F7BFF

E8F1FF

C9DEFF

94BDFF

5C9CFF

1F7BFF

1566DB

104EA8

OC3A7A

082552

Overview

Desktop

Tablet

Mobile

Desktop

Tablet

Mobile

Design Decisions

Hero & Waitlist Bar: Headline, sub-headline, and an inline signup field placed upfront to reduce friction and convert early interest into immediate waitlist entries.

Navigation: Quick-action header links that jump to each section, making scanning effortless and keeping users anchored as they explore.

Features Section: Card-based layout highlighting core benefits in simple chunks, helping users understand Finedgeโ€™s value without drowning in fintech jargon.

How It Works: Step-by-step flow that demystifies the app and builds trust, reducing hesitation for first-time users in a financial product space.

Social Proof: A global โ€œ1200-plus joinedโ€ section with map illustration, avatars, and dotted-line connections to show reach, credibility, and momentum.

FAQ: Concise responses targeting the most common trust barriersโ€”security, usage, benefitsโ€”so users feel informed, not overwhelmed.

Secondary Signup Card: A repeated form block near the bottom to catch users who scroll for more detail, reinforcing intent once the value is fully understood.

Footer: Streamlined navigation, contact info, and socials for transparency, paired with a futuristic visual style that matches Finedgeโ€™s brand identity.

Hero & Waitlist Bar: Headline, sub-headline, and an inline signup field placed upfront to reduce friction and convert early interest into immediate waitlist entries.

Navigation: Quick-action header links that jump to each section, making scanning effortless and keeping users anchored as they explore.

Features Section: Card-based layout highlighting core benefits in simple chunks, helping users understand Finedgeโ€™s value without drowning in fintech jargon.

How It Works: Step-by-step flow that demystifies the app and builds trust, reducing hesitation for first-time users in a financial product space.

Social Proof: A global โ€œ1200-plus joinedโ€ section with map illustration, avatars, and dotted-line connections to show reach, credibility, and momentum.

FAQ: Concise responses targeting the most common trust barriersโ€”security, usage, benefitsโ€”so users feel informed, not overwhelmed.

Secondary Signup Card: A repeated form block near the bottom to catch users who scroll for more detail, reinforcing intent once the value is fully understood.

Footer: Streamlined navigation, contact info, and socials for transparency, paired with a futuristic visual style that matches Finedgeโ€™s brand identity.

Get in touch at ๐Ÿ‘‹

jamiumusbau2003@gmail.com
Socials

@2026 Wuzi

Designed & Built by Me

Get in touch at ๐Ÿ‘‹

jamiumusbau2003@gmail.com
Socials

@2026 Wuzi

Designed & Built by Me

Get in touch at ๐Ÿ‘‹

jamiumusbau2003@gmail.com
Socials

@2026 Wuzi

Designed & Built by Me

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